List of publications on a keyword: «sports industry»
Физическое воспитание и здоровьесберегающая деятельность
Nurmasheva Elvira Maratovna , студентка
FSBEI of HE «Chelyabinsk State University» , Челябинская обл
«Индустрия спорта в России»
In Russia, the sport ceased to belong to the sector of recreation and leisure. Modern sport has become a dynamic industry, one of the most profitable sectors of the economy. In the article, the industry of sports in Russia, various forms of its manifestation, the importance of this sector of the economy for our state.
Sergeev Aleksandr Aleksandrovich , candidate of economic sciences , доцент, декан
FSFEI of HE "Financial University under the Government of the Russian Federation" , Москва г
«The development of sports industry in Russia»
The authors believe that Russia today loses the strategic directions of sports development: effective interaction between the state and business, management of sports industry, sport propaganda, attraction of investments and innovative technologies, at the same time, the state is realistic about the sport today and is moving in the direction of changes for the better. According to the authors, an example of this can be the implementation of the strategy of development of physical culture and sport for the period up to 2020. The article notes that the state should increasingly focus on creating favorable conditions in the direction of decentralization of management activities, preferential tax treatment, to give place to business in the sports industry, promote healthy lifestyles and to strengthen control over the fulfillment of social functions of sport development.