978-5-9500562-0-8 10.21661/a-470 Наука, образование, общество: тенденции и перспективы развития chief_editor Shirokov Oleg Nikolaevich 425954@rambler.ru Abramova Lyudmila Alexeevna labramova@interactive-plus.ru executive_editor Yakovleva Tatyana Valerianovna info@interactive-plus.ru associate_editor Semenova Svetlana Yuryevna ssemenova@interactive-plus.ru chief_editor Shirokov Oleg Nikolaevich Abramova Lyudmila Alexeevna Beknazarov Rahym Agibaevich Dadyan Eduard Grigorievich Dykanaliev Kalybek Mukashevich Meimanov Baktybek Kattoevich Petkova Iskra Tsankova Наука, образование, общество: тенденции и перспективы развития Science, education, society: tendencies and future development Чебоксары Центр научного сотрудничества «Интерактив плюс» 2017 2 Copyright © Dmitrii S. Shatokhin, Maksim K. Dankov, 2017 2017 This work is licensed under a Creative Commons Attribution 4.0 License. 462501 Internet advertising and promotion of B2B projects Shatokhin Dmitrii Sergeevich qwazar@list.ru Dankov Maksim Konstantinovich FSBEI of HE "Plekhanov Russian University of Economics" Russia 231 234

internet advertising in Russia has been developing rapidly in past 5–10 years. The most active in advertising are the companies that produce and sell goods to the end user. This article explores if there is a need to promote B2B projects online.

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