<?xml version="1.0" encoding="UTF-8"?> <!DOCTYPE book PUBLIC "-//NLM//DTD BITS Book Interchange DTD v2.3 20210610//EN" "BITS-book2.3.dtd"> <book xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:mml="http://www.w3.org/1998/Math/MathML" book-type="conference-proceedings" dtd-version="2.3" xml:lang="ru"> <front> <book-meta>  <book-id book-id-type="isbn">978-5-6040732-1-6</book-id>   <book-id pub-id-type="doi">10.21661/a-520</book-id>   <title-group>  <book-title xml:lang="ru">Научные исследования: теория, методика и практика</book-title>   </title-group>  <description xml:lang="ru"> <p>В сборнике представлены статьи участников IV Международной научно–практической конференции, посвященные актуальным вопросам науки и образования. В материалах сборника приведены результаты теоретических и прикладных изысканий представителей научного и образовательного сообщества в данной области.</p> </description>   <contrib-group>  <contrib contrib-type="editor" id="editor1">  <contrib-id contrib-id-type="role">chief_editor</contrib-id>    <name-alternatives>  <name name-style="eastern" xml:lang="ru"> <surname>Широков</surname> <given-names>Олег Николаевич</given-names> </name>   </name-alternatives>   <email xlink:type="simple">425954@rambler.ru</email> </contrib>  <contrib contrib-type="editor" id="editor2">    <name-alternatives>  <name name-style="eastern" xml:lang="ru"> <surname>Абрамова</surname> <given-names>Людмила Алексеевна</given-names> </name>   </name-alternatives>   <email xlink:type="simple">labramova@interactive-plus.ru</email> </contrib>  <contrib contrib-type="editor" id="editor3">  <contrib-id contrib-id-type="role">executive_editor</contrib-id>    <name-alternatives>  <name name-style="eastern" xml:lang="ru"> <surname>Яковлева</surname> <given-names>Татьяна Валериановна</given-names> </name>   </name-alternatives>   <email xlink:type="simple">info@interactive-plus.ru</email> </contrib>  <contrib contrib-type="editor" id="editor4">  <contrib-id contrib-id-type="role">associate_editor</contrib-id>    <name-alternatives>  <name name-style="eastern" xml:lang="ru"> <surname>Симикова</surname> <given-names>Полина Владимировна</given-names> </name>   </name-alternatives>   <email xlink:type="simple">psimikowa@interactive-plus.ru</email> </contrib>  </contrib-group>   <contrib-group>  <contrib contrib-type="member-of-organizing-committee" id="orgcomm1">  <contrib-id contrib-id-type="role">chief_editor</contrib-id>    <name-alternatives>  <name name-style="eastern" xml:lang="ru"> <surname>Широков</surname> <given-names>Олег Николаевич</given-names> </name>   </name-alternatives>   </contrib>  <contrib contrib-type="member-of-organizing-committee" id="orgcomm2">    <name-alternatives>  <name name-style="eastern" xml:lang="ru"> <surname>Бекназаров</surname> <given-names>Рахым Агибаевич</given-names> </name>   </name-alternatives>   </contrib>  <contrib contrib-type="member-of-organizing-committee" id="orgcomm3">    <name-alternatives>  <name name-style="eastern" xml:lang="ru"> <surname>Бережная</surname> <given-names>Светлана Викторовна</given-names> </name>   </name-alternatives>   </contrib>  <contrib contrib-type="member-of-organizing-committee" id="orgcomm4">    <name-alternatives>  <name name-style="eastern" xml:lang="ru"> <surname>Абрамова</surname> <given-names>Людмила Алексеевна</given-names> </name>   </name-alternatives>   </contrib>  <contrib contrib-type="member-of-organizing-committee" id="orgcomm5">    <name-alternatives>  <name name-style="eastern" xml:lang="ru"> <surname>Дадян</surname> <given-names>Эдуард Григорьевич</given-names> </name>   </name-alternatives>   </contrib>  <contrib contrib-type="member-of-organizing-committee" id="orgcomm6">    <name-alternatives>  <name name-style="eastern" xml:lang="ru"> <surname>Ларионов</surname> <given-names>Максим Викторович</given-names> </name>   </name-alternatives>   </contrib>  </contrib-group>   <event>  <event-desc xml:lang="ru">Научные исследования: теория, методика и практика</event-desc>   <event-desc xml:lang="en">Scientific studies: theory, methodology and practice</event-desc>   <conf-date> <day>01</day> <month>01</month> <year>1900</year> </conf-date>    <conf-loc xml:lang="ru">Чебоксары</conf-loc>  </event>   <publisher> <publisher-name>Центр научного сотрудничества «Интерактив плюс»</publisher-name> </publisher>    <pub-date pub-type="collection"> <year>2018</year> </pub-date>    <permissions> <copyright-statement>Copyright &#x00A9; Калькова Н. Н., Сеитджелиев Э. А., 2018</copyright-statement> <copyright-year>2018</copyright-year> <license license-type="open-access" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"> <license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p> </license> </permissions>  </book-meta> <book-part book-part-type="conference-paper"> <book-part-meta>   <book-id custom-type="publisher-id" pub-id-type="custom">468558</book-id> <title-group>  <chapter-title xml:lang="ru">Перспективы развития мягких дискаунтеров на розничном рынке</chapter-title>   </title-group>  <contrib-group>   <contrib contrib-type="author" id="author1"> <contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-7339-9935</contrib-id>  <name-alternatives>  <name name-style="eastern" xml:lang="ru"> <surname>Калькова</surname> <given-names>Наталья Николаевна</given-names> </name>    </name-alternatives>  <email xlink:type="simple">nkalkova@yandex.ru</email> <xref ref-type="aff" rid="aff1"/> </contrib>   <contrib contrib-type="author" id="author2">   <name-alternatives>  <name name-style="eastern" xml:lang="ru"> <surname>Сеитджелиев</surname> <given-names>Эмиль Алимович</given-names> </name>    </name-alternatives>   <xref ref-type="aff" rid="aff1"/> </contrib>   <aff-alternatives id="aff1">   <aff xml:lang="ru">  <institution>Институт экономики и управления ФГАОУ ВО «Крымский федеральный университет имени В.И. Вернадского»</institution>   <country>Россия</country> </aff>     </aff-alternatives>  </contrib-group>   <fpage>343</fpage> <lpage>345</lpage>   <abstract xml:lang="ru"> <p>в работе проанализированы особенности развития мягких дискаунтеров в России, исследованы сильные и слабые стороны по сравнению с другими торговыми форматами, оценена роль мягких дискаунтеров в системе розничного товарооборота.</p> </abstract>           <kwd-group xml:lang="ru">  <kwd>рынок</kwd>  <kwd>розничная торговля</kwd>  <kwd>мягкий дискаунтер</kwd>  </kwd-group>        </book-part-meta> </book-part> </front>  <back> <ref-list> <title>References</title>  <ref id="ref1"> <label>1</label> <citation-alternatives>  <mixed-citation xml:lang="ru">Zentes, J. Strategic retail management. Text and International Cases [Text] / J. Zentes, D. Morschett, H. 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