List of publications on a keyword: «рекламный рынок Китая»
Менеджмент и его разновидности, диверсификация, маркетинг, ценообразование
Publication date: 14.01.2016
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FSAEI of HE "Far Eastern Federal University" , Приморский край
Elena B. Kmet , candidate of economic sciences
FSBEI of HPE "Vladivostok State University of Economics and Service" , Приморский край
«Анализ рекламной индустрии Китая в Интернете»
The article presents a general description of the advertising industry in China, describes the features and trends of development of its advertising market. Particular attention is paid to the advantages of online advertising and the prospects for mobile advertising,