The impact and influence of mass media in Indian society, business and politics
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- Published in:
- II International Scientific and Practical Conference «Society and Science: Future Development»
- Author:
- Mondal P.. 1
- Work direction:
- История и политология (археология, этнография, этнология и антропология, историография и др.)
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- Article accesses:
- 880
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1 FSAEI of HE «Peoples’ Friendship University of Russia»
- APA
For citation:
Mondal P. (2023). The impact and influence of mass media in Indian society, business and politics. Society and Science: Future Development, 9-14. Cheboksary: SCC "Interactive plus", LLC.
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Abstract
This Article explores the impact and influence of mass media in Indian society, business, and politics. Mass media, including television, newspapers, radio, internet, and social media have become an integral and powerful part of modern-day communication. The paper investigates how the media has shaped public opinion, created awareness and influenced decision-making in Indian society, business and politics. While on the one hand, the media internet, and social media, have greatly transformed the way people communicate, interact, and access information. In Indian society, media has played a significant role in shaping public opinion, awareness, and attitudes towards various social issues such as caste, gender, religion, and politics. The impact of mass media is felt in almost all aspects of daily life, from entertainment to news and politics. In this article, we will examine the influence of mass media on Indian society, business and politics.
Keywords
References
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