Hamidova Olga Mihaylovna

Place of work

Organization:
V.I. Vernadsky Crimean Federal University
Degree:
candidate of economic sciences

Author's articles(1)

Strategy development marketing commercial enterprise

01.04.2016

Annotation

in the scientific article the necessity of development and implementation of marketing strategies in the activity of any commercial enterprise, we give a meaningful description of the concept of «marketing strategy» and develop requirements for the selection strategy of trade enterprise.
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