List of publications on a keyword: «banking services»

According to the Federal law «On banks and banking activities» the Bank is a credit institution that has the exclusive right to carry out the following banking operations in the aggregate: attracting deposits of individuals and legal entities, placing these funds on its own behalf and at its own expense on the terms of repayment, payment, urgency, opening and maintaining Bank accounts of individuals and legal entities.

In modern times, the banking sector is an integral part of the economic system of any state. Banks are called the link between industry, commerce, agriculture and population. On this basis there is a necessity and importance of the banking sector, both for business and for the economy as a whole.

The article outlines special characteristics of banking advertising. It describes the main types of banking advertising as well as the main types of banking products and services. What is more, the authors discovered the peculiarities of advertising budgeting of a commercial bank, analyzes different methods of determining the advertising budget and controlling the work of an advertising department of a commercial bank.

In this article was reviewed by internet banking as a kind of automated banking services. The analysis of the state of online banking in Russia was produced. The authors use the method of direct accounts and conduct a comparative analysis to identify results for the identify the economic efficiency.