List of publications on a keyword: «travel and promotion»


Экономика

Publication date: 28.01.2017
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Kinel Konstantin Georgievich , старший преподаватель
ANO of HE "Moscow University for the Humanities" , Москва г

«The influence of changing marketing strategy of tourism management in Thailand on the development of tourist exchange between Russia and Thailand»

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The article discusses aspects of international cooperation between Russia and Thailand as an example the formation and promotion of tourist product of Thailand to the Russian tourist market. Particular attention is paid to the original marketing techniques aimed at positioning a variety of tourism opportunities in the Kingdom of Thailand, which serves as the basis for sustainable tourism cooperation between the two countries.