List of publications on a keyword: «медийная реклама»


Economics

Publication date: 05.07.2019
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J. Begimkulov , student
Barno U. Bekmukhumedova , degree-seeking student , senior teacher
Gulistan State University , Uzbekistan

«Advertising on the Internet as a marketing tool in the field of interaction between customers and sellers»

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In this article the author outlines that in the age of information technologies, the sphere of interaction between customers and sellers has moved to the Internet. Every day 5 billion people on the planet enter the network. In this regard, in recent years, advertising on the Internet has become increasingly popular. The author of the article points out various types of advertising. The author comes to a conclusion that modern business structures and private entrepreneurs actively use social networks to promote their products and services, because social networks are an ideal advertising platform.

Экономика

Publication date: 09.06.2017
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Andrei P. Zolotov
Institut ekonomiki i predprinimatel'stva FGAOU VO "Natsional'nyi issledovatel'skii Nizhegorodskii gosudarstvennyi universitet im. N.I. Lobachevskogo" , Нижегородская обл

«Основные инструменты привлечения потенциальных потребителей в сети Интернет»

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В данной работе ведётся речь об инструментах привлечения потенциальных потребителей в сети Интернет, об их видах и механизмах работы. В ходе написания статьи была изучена и проанализирована специализированная литература. Целью научного труда является краткое обобщение имеющихся по этой теме данных