Chinese "new media" and their activity in Russia
Proceeding
DOI: 10.21661/r-111587
Open Access
- Published in:
- VIII International applied research conference «Pedagogical experience: theory, techniques and practice»
- Author:
- In Zh. 1
- Work direction:
- Общая педагогика
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- Article accesses:
- 2948
- Published in:
- eLibrary.ru
1 FSAEI of HE "Far Eastern Federal University"
- APA
For citation:
In Z. (2016). Chinese "new media" and their activity in Russia. Pedagogical experience: theory, techniques and practice, 16-17. Cheboksary: SCC "Interactive plus", LLC. https://doi.org/10.21661/r-111587
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DOI: 10.21661/r-111587
Abstract
New media can be used as an effective tool for the opening of a new platform for public diplomacy. This fact attracts the attention of Chinese politicians and scholars. In recent years, Chinese new media in Russia are playing roles as an envoy of friendship and support for the exchange of trade and culture. Nevertheless due to lack of cognition communication in Russia does not achieve the desired effect.
Keywords
References
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- 2. Цаньцзянь: Янь гунцзюнь. Гунчжун шэхуэй юй чужнго дуй э чуаньбо цэлюэ сыкао: [Когнитивное сознание народа в обществе и мышление о стратегиях вещания китайских СМИ в России] // Чжунго Жэньчжи чуаньбо сюэхуэй ди эр цзе сюэшу няньхуэй луньвэнь цзи. – 25.04.2015. – С. 155–163.
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