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The investigator of the presented work notes that Joseph Brodsky is known as a writer and translator of works for an adult audience, while the part of the works, often unpublished, was intended for children. The author of this article is complemented known to date a list of the works of Joseph Brodsky, dedicated to children, sets out the basic differences between children's poetry Brodsky's poetry from other well-known children's poets.

This article reveals the problems of attitude and the ways of today's teenagers attraction to classical literature. It also reveals the results of a study that identified a circle of reading and literary interests of 8-11 grades pupils and discloses the basic lack of interest problem of teenagers to the literature. The article suggests and proves the positive effect of application of a new way of drawing teenager's attention to the classical literature using book trailer.

The authors chose actual theme firstly because they are interested in thematic and content peculiarities of modern youth songs which could, from the author's point of view, hardly be referred to poetic texts. The question of spiritual and historic connections importance for author, russian poetry traditions observance and cultural continuity in texts of russian songs of different periods is raised by authors.