Branding as a pedagogic tecnology
Proceeding
DOI: 10.21661/r-112526
Open Access
- Published in:
- VIII International research and practice conference «Pedagogical excellence and pedagogical technologies»
- Author:
- Savina N. V. 1
- Work direction:
- Педагогика высшей профессиональной школы
- Rating:
- Article accesses:
- 2859
- Published in:
- eLibrary.ru
1 Omsk State Pedagogical University
- APA
For citation:
Savina N. V. (2016). Branding as a pedagogic tecnology. Pedagogical excellence and pedagogical technologies, 69-70. Cheboksary: SCC "Interactive plus", LLC. https://doi.org/10.21661/r-112526
- Full text
- Metrics
DOI: 10.21661/r-112526
Abstract
The article considers the possibility of using branding technology in the learning process of high school students. This technology application increases the learning motivation, forms an integrative knowledge and develops creativity, public speaking, teamwork and mutual assesment skills.
Keywords
References
- 1. Панкрухин А.П. Бренды и брендинг // Практический маркетинг. – 2011. – №4. – С. 4–15.
- 2. Савина Н.В. Технологии обучения в системе развития лидерской компетенции студентов вуза // Материалы Международной конференции «European Applied Sciences: modern approaches in scientific research» (Штутгард, Германия, 17–19 декабря 2012 г.). – С. 234–236.
Comments(0)