List of publications on a keyword: «»
Экономика
Valentina V. Butko , master's degree student
FSBEI of HE "Tyumen Industrial University" , Тюменская обл
«Foreign Experience of Green Economy Development in the Activities of Energy and Oil and Gas Companies in the 21st Century»
Green economy models, in particular, the circular economy model, are capable of creating promising ways to build an ecological future, which requires modernization of the system with respect to a number of environmental methods and elements. The article discusses examples of implementing the key principles of sustainable development and the green economy in the activities of foreign energy and oil and gas companies, which represent a segment with the most powerful potential for introducing new innovative processes and conducting environmental projects.
FSAEI of HE “St. Petersburg National Research University of Information Technologies, Mechanics and Optics" , Санкт-Петербург г
«On Improving the Range and Economic Efficiency of Hotel Services»
The article discusses the basic terms and concepts associated with hotel services and their economic indicators. The article also deals with the problem of inefficient sales of additional services by hotel enterprises due to mismatch with consumer demand. For this problem, the author has proposed a solution, which has been tested in hotels of St. Petersburg.
Novoshakhtinsk Branch of FSAEI of HE "Southern Federal University" , Ростовская обл
Irina A. Skrynnikova , candidate of economic sciences , associate professor
Mariia V. Uvarova , master's degree student
Institute of Service and Entrepreneurship (a branch of) FSFEI of HE "Don State Technical University" , Ростовская обл
«Marketing Evaluation of Distribution Channels in the Cosmetic Goods Market»
The primary purpose of this study is to identify market opportunities and factors affecting the development of channels for the distribution of cosmetic products on the Russian market. The authors analyze the factors that influence the existing market situation of the channels of distribution of cosmetic products. According to the results of the marketing research, it is revealed that the distribution channels of the cosmetic products market may have possible advantages, which in the near future may take a leading position in the market segments, namely the use of innovative ingredients that provide skin nutrition; satisfaction of consumer expectations; price concessions as opposed to competitors, a wide range of products.
Novoshakhtinsk Branch of FSAEI of HE "Southern Federal University" , Ростовская обл
Sergei L. Vasenev , candidate of economic sciences
Institute of Service and Entrepreneurship (a branch of) FSFEI of HE "Don State Technical University" , Ростовская обл
Daria I. Poverennaia , student
Novoshakhtinsk Branch of FSAEI of HE "Southern Federal University" , Ростовская обл
«Social Networks as an Innovative Technology for Positioning in the Beauty Industry»
The purpose of this article is to identify the existing trends in the advertising of beauty salons in social networks, to substantiate the importance of using social networks as a technology for positioning the beauty industry and its services, as well as to develop the idea of developing a social network designed to offer and promote beauty salon services online. The methods of using social networks are analyzed, such as targeting an audience, designing an account page, publishing content, attracting users of social networks, and launching commercial advertising.
Iulia I. Ivanova , student
Anna S. Lesnichenko , student
V.B. Bobkov Saint Petersburg branch of the Russian Customs Academy , Санкт-Петербург г
«Service Insurance as a Subject of Activity of Export Credit Agencies in the EAEU»
This article discusses the role of development banks and export credit agencies in the EAEU and their comparative characteristics. The authors analyze functions and directions of export credit agencies in the EAEU particularly. The analysis showed export risks, which export credit agencies insured by providing various types of services.
Higher School of Printing and Media Technologies FSBEI of HE “Saint Petersburg State University of Industrial Technologies and Design” , Санкт-Петербург г
«Features of Using the Cybernetic Approach in Logistics»
The article outlines the features of using the cybernetic approach, which is based on the idea of being able to form a general approach to the consideration of management processes in systems of various nature (in particular, logistics). The advantage of this idea is that in addition to general methodological considerations, it was possible to offer an effective apparatus for quantitative description of processes, for solving complex control problems based on the methods of applied mathematics.
Aleksandra V. Kulakova , master's degree student
FSBEI of HE “The Russian Presidential Academy of National Economy and Public Administration” , Москва г
«Analysis of the Used Car Market in Moscow»
The used car market currently remains at a high level in Russia, since not everyone can afford to buy a new car. The situation is similar in the capital of our country, Moscow. Except that there is more demand for foreign-made cars than for domestic ones, unlike the other regions of the country. The authors have analyzed the used car market in Moscow and determined which brands and models are the most popular in the city.